diff --git a/CHANGES/412.feature b/CHANGES/412.feature
new file mode 100644
index 000000000..b4a3fec62
--- /dev/null
+++ b/CHANGES/412.feature
@@ -0,0 +1 @@
+Added new setting ``PYPI_API_HOSTNAME`` that is used to form a distribution's ``base_url``. Defaults to the machine's FQDN.
diff --git a/pulp_python/app/models.py b/pulp_python/app/models.py
index a6bd4d922..e0a32c9e4 100644
--- a/pulp_python/app/models.py
+++ b/pulp_python/app/models.py
@@ -4,7 +4,7 @@
 from django.contrib.postgres.fields import ArrayField, JSONField
 from django.core.exceptions import ObjectDoesNotExist
 from django.db import models
-from dynaconf import settings
+from django.conf import settings
 from yarl import URL
 
 from pulpcore.plugin.models import (
diff --git a/pulp_python/app/serializers.py b/pulp_python/app/serializers.py
index fd7f779a7..133fc8706 100644
--- a/pulp_python/app/serializers.py
+++ b/pulp_python/app/serializers.py
@@ -3,6 +3,7 @@
 import tempfile
 
 from django.core.files.storage import default_storage as storage
+from django.conf import settings
 from packaging.requirements import Requirement
 from rest_framework import serializers
 
@@ -12,7 +13,6 @@
 from pulp_python.app import models as python_models
 from pulp_python.app.tasks.upload import DIST_EXTENSIONS, DIST_TYPES
 from pulp_python.app.utils import parse_project_metadata
-from pulp_python.app.urls import PYPI_API_HOSTNAME
 
 
 class PythonRepositorySerializer(core_serializers.RepositorySerializer):
@@ -54,7 +54,7 @@ class PythonDistributionSerializer(core_serializers.DistributionSerializer):
 
     def get_base_url(self, obj):
         """Gets the base url."""
-        return f"{PYPI_API_HOSTNAME}/pypi/{obj.base_path}/"
+        return f"{settings.PYPI_API_HOSTNAME}/pypi/{obj.base_path}/"
 
     def validate(self, data):
         """
diff --git a/pulp_python/app/settings.py b/pulp_python/app/settings.py
index 6d519f9a8..3aeb3a74d 100644
--- a/pulp_python/app/settings.py
+++ b/pulp_python/app/settings.py
@@ -1 +1,4 @@
+import socket
+
 PYTHON_GROUP_UPLOADS = False
+PYPI_API_HOSTNAME = 'https://' + socket.getfqdn()
diff --git a/pulp_python/app/urls.py b/pulp_python/app/urls.py
index e26cb020d..d6a513782 100644
--- a/pulp_python/app/urls.py
+++ b/pulp_python/app/urls.py
@@ -1,10 +1,8 @@
-import socket
 from django.urls import path
 
 from pulp_python.app.pypi.views import SimpleView, MetadataView, PyPIView, UploadView
 
 PYPI_API_URL = 'pypi/<path:path>/'
-PYPI_API_HOSTNAME = 'https://' + socket.getfqdn()
 # TODO: Implement remaining PyPI endpoints
 # path("project/", PackageProject.as_view()), # Endpoints to nicely see contents of index
 # path("search/", PackageSearch.as_view()),